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The story behind WOOF Pupsicle Pops

WOOF Pupsicle Pops are a product of Woof, a pet wellness brand founded by Daniel Haarburger. The inception of Woof traces back to a personal experience with his dog, Milo, who underwent surgery for a luxating patella. During Milo’s recovery, Haarburger sought a solution to keep him engaged and entertained, leading to the creation of the Pupsicle enrichment toy. This toy was designed to hold frozen treats, providing both mental stimulation and a soothing experience for dogs. The success of the Pupsicle inspired the development of complementary products, including the Pupsicle Pops.YouTube+12PR Newswire+12Wooof.co.uk+12Woof+2Wooof.co.uk+2Amazon+2PressReleaseIR+8Woof+8Woof+8

Pupsicle Pops are pre-made, long-lasting dog treats designed to fit into the Pupsicle toy. They are available in various sizes—small, large, and extra-large—and come in flavors like chicken, beef, and calming blends. These treats are shelf-stable, eliminating the need for refrigeration, and are made with human-grade ingredients in the USA. Each pop is designed to provide over 30 minutes of playtime, offering dogs a rewarding and engaging experience. The convenience and extended playtime make them a popular choice among pet owners seeking to enrich their dogs’ lives.Woof+2Amazon+2Woof+2Woof+1Mud Bay+1Woof

Woof’s commitment to pet wellness extends beyond the Pupsicle Pops. The brand has introduced a Wellness line, featuring products like Wellness Pops and soft chews, which provide essential nutrients tailored to specific needs such as joint health, allergy support, and overall wellness. These products aim to make nutrition convenient and accessible for dogs, integrating seamlessly into daily routines.Woof+11PR Newswire+11Pet Food Processing+11Food Engineering+1PR Newswire+1

The Pupsicle product line has gained significant recognition, including awards like the 2024 Pet Innovation Awards for Dog Toy of the Year. Additionally, Woof has expanded its retail presence, making its products available in over 5,000 retail locations across the U.S., including major retailers like PetSmart and Tractor Supply.PETSPLUSMAG.COMPetfoodIndustry

Through innovative products like the Pupsicle Pops, Woof continues to enhance the lives of dogs and their owners, combining enrichment, convenience, and wellness in every treat.PETSPLUSMAG.COM+17PR Newswire+17PressReleaseIR+17

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