Here are some prompt templates you can use for business model analysis, which are structured to help you explore key aspects of a company’s strategy, operations, and performance:
1. Business Model Overview
Prompt:
“Describe the business model of [Company Name]. Highlight the key elements, including its value proposition, customer segments, revenue streams, key activities, key resources, and channels. How does the business model align with the company’s overall strategy?”
2. Market and Customer Segmentation
Prompt:
“Analyze how [Company Name] segments its market. Who are its primary customer segments? How does the company target these segments? What are the unique needs of these customer groups, and how does the company address them?”
3. Competitive Landscape
Prompt:
“Examine the competitive landscape in which [Company Name] operates. Who are its main competitors, and how does its business model differentiate from them? What are the company’s competitive advantages, and how does it position itself in the market?”
4. Revenue Model
Prompt:
“Assess the revenue model of [Company Name]. What are the primary sources of revenue? Does the company utilize a subscription model, one-time sales, licensing, or another method? How sustainable are these revenue streams in the long run?”
5. Cost Structure and Profitability
Prompt:
“Analyze the cost structure of [Company Name]. What are its main cost drivers? How does the company manage its expenses while maximizing profitability? Are there any significant fixed or variable costs to consider, and how do these impact overall financial performance?”
6. Key Partnerships and Alliances
Prompt:
“Identify the key partnerships and alliances that [Company Name] has established. How do these relationships support the business model? Are these partnerships critical to delivering value to customers or reducing operational risks?”
7. Technology and Innovation
Prompt:
“Examine how [Company Name] incorporates technology and innovation into its business model. What role do technological advancements play in driving efficiency, enhancing the customer experience, or enabling new revenue streams?”
8. Sustainability and Social Impact
Prompt:
“Evaluate how [Company Name] addresses sustainability and social impact in its business model. What initiatives does the company undertake to align with environmental or social goals? How does this approach affect its brand and customer loyalty?”
9. Scalability and Growth Potential
Prompt:
“Assess the scalability of [Company Name]’s business model. How easily can the company expand its operations, enter new markets, or diversify its offerings? What factors would enable or hinder its growth potential?”
10. Risks and Challenges
Prompt:
“Identify and analyze the main risks and challenges associated with [Company Name]’s business model. Consider market risks, operational risks, financial risks, and any external factors such as regulatory changes or technological disruptions.”
11. Value Proposition and Customer Experience
Prompt:
“Evaluate the value proposition of [Company Name] from the perspective of its customers. How does the company deliver value to its customers, and what differentiates it from competitors? How does customer experience play a role in retaining customer loyalty?”
12. Global Expansion Strategy
Prompt:
“Analyze [Company Name]’s global expansion strategy. How does the company approach international markets? What factors have influenced its decision to expand globally, and what adaptations have been made to suit local market needs?”
These templates can be adjusted based on the specific company, industry, or business model you are analyzing. They guide the analysis through important lenses such as market, revenue, cost, and competitive positioning.
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